Porsche launches pilot for premium rental car service

Porsche Cars Australia has today launched a premium car rental service, to be known as Porsche Drive Rental. Online bookings are now open, with first loans to commence from next week.

The local introduction of the long-established Porsche Drive Rental service will let Australians access selected Porsche models for short-term use. It’s ideal for people who want casual access to a Porsche sports car or the chance to experience their dream ride.

Porsche Drive Rental is making its Australian introduction to meet changing customer preferences and the trend towards user choices that are digital, flexible and individual. This includes making vehicles available for shorter periods of time.

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“Porsche Drive Rental is the latest example of us introducing innovative products to the Australian market,” Porsche Cars Australia managing director and CEO Daniel Schmollinger said.

“This pilot program in Melbourne will give us tremendous insights into how we evolve this offering in Australia in future years.”

The program’s Australian launch will offer access to several exclusive, latest-model Porsche sports cars, including the 911 Carrera 4S, 718 Boxster S, and all-electric Taycan 4S, with the trial being run out of Porsche Centre Melbourne.

A dedicated Porsche Drive Rental valet will be on hand to assist program customers, who can schedule their preferred Porsche model online by visiting porsche.com.au/drive

Once users set up their customer profile, they can choose their rental period and their preferred Porsche model. Then it’s just a matter of collecting and returning their car on the scheduled dates. Program customers can book for a day, weekend or week.

To be trialled over a six month period, Porsche Drive Rental is a popular option in the company’s list of mobility services. Porsche’s premium car rental service commenced in Germany in 2014 and are available across Europe, North America and Japan.

News Desk
News Desk
The News Desk is the hub of Exhaust Notes Australia. It's from here that our team of writers journalists and photographers bring you the latest happenings from the world of motoring.


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