Motorcycle industry records solid sales growth for first half of 2021

MOTORCYCLE sales have continued to trend upwards as first half sales results for 2021 record solid growth, according to the Federal Chamber of Automotive Industries (FCAI), the peak body for the automotive industry in Australia.

Total sales for the period from January to the end of June 2021 were 55,840 units, an increase on the corresponding period last year of 3,001 motorcycles, scooters and off highway vehicles, when the result was 52,839.

“This steady growth of 5.7 per cent over the same period in 2020 shows us that there is strong demand from buyers who want to use a motorcycle as their first choice for the daily commute and for recreation,” according to FCAI Chief Executive Tony Weber.

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“As cities and communities continue on the path of returning to the workplace, we are seeing signs that motorbikes are an ideal choice for reducing congestion on our roads.”

Road bikes exhibited an increase in sales, with 17,331 units sold during the first half of 2021. This represents an increase of 13.7 per cent, or 2,088 units, on the first half 2020 result, when 15,243 units were sold.

Off-Road motorcycles also recorded some growth, with 22,231 units sold during the first half – a 6.4 per cent increase on the 2020 first half figure.

Off Highway Vehicles have slowed considerably from their significant sales growth during the past year, now accounting for sales of 13,779 units this half. This is a decrease of 766 units, or 5.3 per cent, over the same period in 2020 when 14,545 units were sold.

Scooter sales were up 15.4 per cent to 2,499 units, or 333 units more than in the first half of 2020, when 2,166 units were sold.

These results are a solid indicator that the popularity of commuting and recreation on two wheels is continuing to expand in Australia, which in turn will continue to yield a positive industry sector for the Australian economy.

Andrew Jenkin
Andrew Jenkin
Andrew Jenkin is the ride editor at Exhaust Notes Australia, founding editor of Two Wheel Addicts, a contributor at Bike Review and panel judge for Harley Davidson's Breakout Boss competition. Andrew has a love for anything on two wheels whether that be sports, naked or adventure bikes, with a guilty pleasure for cruisers.

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