Mahindra changes identity for Australian expansion

Mahindra has unveiled a new brand identity as it embarks on an expansion of its involvement in the Australian market, with two new SUVs. The Scorpio kicks things off this month, with the XUV700 due to arrive later this year.

Both vehicles will carry the new “Twin Peaks” logo, which the Indian car maker says symbolises the company’s commitment to exploring new horizons and pushing boundaries, through innovation, quality, and reliability.

Having been a niche brand in the ute category for 17 years, the new look and new SUVs are a significant part of the company’s planned global expansion. With Australia a key market, an expanded dealer network will switch to the new logo as well.

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The 6-seat Mahindra Scorpio is designed, engineered, and developed to stir the SUV segment in Australia with its rugged looks. Able to handle Australia’s tough terrain, it comes with a powerful diesel engine, four-wheel drive and off-road capabilities.

The XUV700 (pronounced as XUV, 7 double ‘Oh’), comes with crafted looks, pleasing interiors and exceptional ride comfort. The authentic SUV stance and the wide track hints at performance ably supported by the overall vehicle dynamics.

Inside, you can’t miss the sophistication thanks to the seamless twin 10.25-inch floating displays screen that replaces the conventional cluster and binnacles. Light shades of upholstery and the panoramic sky roof makes the interior feel spacious and calm.

The XUV700 will be available with petrol and diesel powerplants, with 6-speed manual and auto transmission options for the latter. A 2.0-litre 147kW mStallion petrol engine will deliver 380Nm of torque.

The 2.2-litre mHawk common rail turbo diesel will be offered with two tunes. The first tune will deliver 136kW and 420Nm in its manual form, with 450Nm as an automatic. A 114kW/360Nm manual variant will also be available.

The higher end diesel will also come with four drive modes (including the oddly named Zip, Zap, Zoom) and a Custom mode to alter performance and steering sensitivity on demand.

The Mahindra XUV700 comes equipped with Advanced Driver Assistance Systems (ADAS), which includes forward collision warning, autonomous emergency braking, lane departure warning, lane keep assist, adaptive cruise control and smart pilot assist.

It will also offer traffic sign recognition, high beam assist, driver drowsiness detection, and an auto headlamp booster. Another unique function is the personalised safety alert. This provides a warning, in the voice of a loved one, if you exceed the speed limit.

Further details, pricing and final specifications for both vehicles will be available closer to their individual launches.

Dylan Swan
Dylan Swan
IT specialist who loves all things adventure and anything with wheels. Someone who loves a challenge and saying yes to new opportunities.

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