Triumph became the official motorcycle partner of the Distinguished Gentleman’s Ride (DGR) in 2014, with this year marking the 10th year of the event’s relationship with the bike maker.
To celebrate this landmark anniversary and help make the 2023 DGR event the biggest and most successful to date, Triumph has created 250 exclusive Bonneville T120 Black Distinguished Gentleman’s Ride limited edition motorcycles.
Founded in Sydney Australia in 2012, the DGR was created by Mark Hawwa as a new way to bring together motorcycle enthusiasts, focused on a common cause for good – raising funds for men’s health.
Growing year on year, the DGR today spans the world, with more than 90,000 riders taking to the streets in more than 800 cities, with more than $55.56m raised for prostate cancer research and mental health to date.
For Triumph, the event is significant and includes providing financial support and resources to help raise the profile of the DGR globally. It’s also provided rewards for participants, sharing Hawwa’s passion to make it the world’s largest on-road charity motorcycling event.
One of Triumph’s most significant contributions has been the provision of motorcycles from their Modern Classic range as rewards for the top fundraisers. In previous years, this has included unique motorcycles, such as a one-of-a-kind Triumph Thruxton RS DGR Edition.
Other bikes have included a custom ‘1959 Legends’ Triumph Bonneville T120 and matching Gibson Les Paul Standard guitar. This year’s offering has been designed with a stylish metallic black and white paint scheme, featuring official DGR branding.
A custom logo on the tank and side panels, gold detailing and a distinctive brown seat all feature, and each one comes with a numbered certificate, signed by DGR founder Mark Hawwa and Triumph CEO Nick Bloor.
Edition 001 will be presented to the highest fundraiser for the 2023 ride, with the rest being available for sale. Priced from $23,750 ride away, bikes are due to arrive in September.
Customers will need to register their official interest by submitting their name, contact details and residential postcode to firstname.lastname@example.org
On a side note, Triumph has also become an official clothing partner of the event, with a limited-edition range of lifestyle clothing created to raise additional funds for men’s health.