LAMBORGHINI continues to set sales records, closing out the first quarter of 2021 having delivered 2,422 vehicles from January to March, with the super sports car manufacturer celebrating its best results ever.
A 25 per cent increase in sales over the same period last year, the first three months of this year were better even than the first quarter of 2019 (up 22 per cent), which was previously the company’s best quarter ever.
“Lamborghini continues to respond to strong market demand with a growing appeal despite the ongoing market challenges and uncertainties,” Lamborghini president and CEO Stephan Winkelmann said.
“We have a very positive outlook ahead for this year, thanks to an order bank that has grown by 25 per cent compared to the first quarter of 2020 and already covers nine months of production,” he added.
“We are ready to pursue the new objectives we have set and to respond concretely, with significant innovations, to the moment of extensive transformation that is affecting the automotive industry as a whole.”
The Urus continues to be the most popular Lamborghini model (1,382 units), followed by Huracán (753) and Aventador (287). Among the markets, the United States, China and Germany have shown positive momentum at this early stage of the year.
Sales growth isn’t all the Italian car maker has to celebrate either, with the Miura SV also celebrating its 50th anniversary. Now the most sought after production car Lamborghini has ever made, the marquee sports car was unveiled in March 1971.
The Lamborghini Miura SV was the final evolution of the highly successful P400 project, famous for its sinuous lines and 290km/h top speed, and marked the end of an era, when production eventually ceased in 1973. Just 150 units were produced.
Its engine delivered 287kW of power and 399Nm of torque, and featured four Weber triple barrel carburettors, bolted to its 4.0-litre 12-cylinder engine, which was transversely mounted at the rear-mid of the car.
The SV had a stiffer chassis than its predecessors, with certain strategic reinforcements, a revised rear suspension system with different anchor points and arms, and an almost 130mm wider track. It was also fitted with different size tires between the front and rear.
The design of the rims was revised too, to make them sportier, and most SV customers ordered them with the striking gold finish. The Miura SV would eventually make way for the arrival of the Countach LP 500.