Lamborghini announces electrification roadmap for the future

Hybridisation, and a completely new model are at the heart of Lamborghini’s future, with CEO and president Stephan Winkelmann announcing the company will shift its entire model range to hybrid powertrains.

Launching Direzione Cor Tauri (Towards Cor Tauri): a roadmap to decarbonisation of future Lamborghini models, and a move to environmental sustainability, the Italian super sportscar manufacturer will embrace the future while maintaining its powerful legacy.

Throughout the product electrification process, Lamborghini will focus continually on identifying technologies and solutions that guarantee top performance and driving dynamics in keeping with the marque’s tradition.

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“Lamborghini’s electrification plan is a newly-plotted course, necessary in the context of a radically-changing world, where we want to make our contribution by continuing to reduce environmental impact through concrete projects,” Winkelmann said.

“Our response is a plan with a 360-degree approach, encompassing our products and our Sant’Agata Bolognese location, taking us towards a more sustainable future while always remaining faithful to our DNA,” he added.

“Lamborghini has always been synonymous with preeminent technological expertise in building engines boasting extraordinary performance: this commitment will continue as an absolute priority of our innovation trajectory.”

Cor Tauri, Lamborghini’s roadmap, will comprise three phases, celebrating the combustion engine (2021-2022) by presenting models paying tribute to the company’s recent period of continuous success.

The most recently unveiled limited series model, the Sián, kicked off the electrification journey, it being the first Lamborghini featuring hybrid technology. In this first phase, the brand will focus on a homage to its iconic products of the past and present.

For this reason, two new cars in the V12 model line-up will be announced in 2021. Hybrid transition (by the end of 2024) represents phase two. In 2023 Lamborghini will launch its first hybrid series production car, and by the end of 2024 the entire range will be hybrid.

It will remain the focus of the company’s engineers and technicians in developing new technologies, and the application of lightweight carbon fibre materials will be crucial in compensating for weight due to electrification.

The company’s internal target for this phase is to reduce product CO2 emissions by 50 per cent by the beginning of 2025. Leading the hybrid transition will be an unprecedented investment, more than 1.5 billion euros allocated over four years.

The first fully-electric Lamborghini will be launched in the second half of the decade, with 2025 onwards dedicated to EVs, with the vision of a fourth model in the future as well.

Once again, technological innovation in this phase will be oriented towards ensuring remarkable performance, and positioning the new product at the top of its segment. This is how Lamborghini sees the culmination of this part of its journey, Cor Tauri.

The brightest star in the constellation to which the company’s roadmap points, is represented by a fourth fully-electric model. Parallel to model changes, things will change at the company’s Sant’Agata Bolognese site, from the production lines to the offices.

The 160,000sqm area achieved CO2 neutral certification in 2015, which was maintained even after the production site was doubled in size in recent years.

In addition to reducing CO2 emissions, environmental protection, sustainability in the supply chain, attention to employees and corporate social responsibility are integral parts of this strategy.

The heart and compass of the Cor Tauri transformation plan is the brand’s DNA, and its innate ability to turn challenges into opportunities through continuous technological innovations.

This will lead to improved performance and driving emotions but within the constraints imposed by the increasingly stringent CO2 regulations. A journey towards a new Lamborghini, but always faithful to itself and its roots.

Mick Glenn
Mick Glenn
Mick is a car fanatic, with petrol pumping through his veins. With a deep love for cars, and what makes them tick, Mick likes things that go fast, very fast. But he also appreciates a Sunday cruise in the Rolls...... who are we kidding, he'd drive the wheels off that too.


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