Kumho has launched its most advanced and accomplished ultra-high performance tyre ever, with the arrival of the new Ecsta Sport PS72 in Australia. It forms part of the brand’s recently announced Premium Selection range.
Developed as a collaboration between Kumho’s European Technical Centre (KETC) in Germany and the company’s R&D headquarters in Korea, it joins the Crugen HP71 and Ecsta PS71.
The tyre itself combines cutting-edge technology with premium materials to offer a driving experience defined by optimum sports performance, traction, braking and steering performance, as well high speed stability and energy efficiency.
Compatible for use with EVs and a range of high performance vehicles, the PS72 is perfect for compact sports vehicles such as the Volkswagen Golf R, BMW M2 and the Mercedes Benz AMG A and CLA 45.
It will also suit mid-sized sports coupes and sedans such as the BMW M3 and M4, Audi S and RS5, the AMG C 63, BMW M5 and the Porsche 911. It will be available in more than 56 sizes here in Australia.
Leveraging advancements in AI design technology and Kumho’s long standing relationships with major OE manufacturers, particularly in Europe, the tyre was developed through a process of rapid iterative testing.
“We are introducing our most technologically advanced ultra-high performance tyres that set a new standard for what a high-performance tyre can and should be,” Kumho Tyre Australia’s sales and marketing director David Basha said.
“The Ecsta Sport PS72 product line sets Kumho apart in the ultra-high performance environment,” he added.
“The proof is in the detail, with our engineers in Europe and Korea leaving no stone unturned in their quest to design tyres with the goal of unleashing peak performance along with impressive wear characteristics.”
The new PS72 is the result of four years of dedicated research with the aim of positioning Kumho as a leading sports tyre brand in European and global markets. It was designed to deliver stable driving at high speeds, even above 300km/h.
“The PS72’s reinforced shape and internal structure, as well as the newly developed compound and thread pattern means it has been designed for sports driving, offering precise steering response and stability,” KETC head Matthias Bode said.
Wet grip performance, which is an essential safety factor, has been significantly improved in this tyre, while the PS72’s dry grip capability has also been enhanced. Kumho engineers have achieved a 15 per cent increase in tyre mileage too.
Developed over four years, the tyre has also been designated to reduce rolling resistance, by minimising energy loss, contributing to improved fuel consumption efficiency that satisfies even latest stringent European regulations.
The Ecsta Sport PS72 will be available in 56 sizes from 17-inch to 21-inch wheel diameters.
