INFINITI teases new EV platform for Detroit

THE vision for the first ever fully-electric crossover from INFINITI will break cover at the North American International Auto Show (NAIAS) in Detroit in January, revealing a new form design language for electrification, infused with Japanese DNA.

It’s a special occasion as INFINITI made its global debut 30 years ago at the NAIAS, and to mark that anniversary, it will showcase its planned shift to electrification, with a fresh approach to what crossover and sedan platforms look like, both inside and out.

Thee Japanese brand will shift to using either e-POWER (serial hybrid) or pure EV power trains by 2021, and is focused on taking advantage of new exterior proportions and improved interior space, enabling spacious, and lounge-like interiors.

“Thirty years ago, as a 24-year old designer in the audience, I saw the birth of INFINITI in person and am proud to be part of the journey of creating iconic luxury automobiles,” said Alfonso Albaisa, Senior VP for Global Design at Nissan Motor Co.

At the 2019 NAIAS in January, the luxury car maker will bring together elements from the Q Inspiration and Prototype 10 Pebble Beach concept to provide the clearest vision yet of the future of the company in an era of electrified design.

“The concept car we will show in Detroit is the beginning of a new era for INFINITI, and an illustration of where we want to go with the brand,” said Karim Habib, Executive Design Director, INFINITI.

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