THE day has arrived, and it’s today. Hyundai’s standalone luxury brand Genesis has officially launched onto the Australian market with the unveiling of the G70 sports sedan and G80 luxury saloon.
In the case of the new, first generation Genesis G70 sports sedan combines refined performance and advanced technology, with design that captures the concept of athletic elegance and an all-inclusive luxury ownership experience.
To be offered in two power trains with three model grades in each, the new G70 is powered by either a potent, efficient turbo 2.0-litre four-cylinder or a powerhouse 3.3-litre twin-turbo V6.
If those engine configurations sound familiar, it’s because they also power the Kia Stinger. The four-clyinder version will be available in 2.0T, 2.0T Sport, 2.0T Ultimate grades, with the 3.3-litre models will carry 3.3T Sport, 3.3T Ultimate, and 3.3T Ultimate Sport naming.
The $59,300 (plus on-roads) G70 2.0T opens the range, featuring Australian tuned suspension, seven airbags, the Genesis active safety suite of advanced driver assistance systems and Genesis connected services.
A smart boot with hands-free opening, and a 7.0-inch instrument cluster TFT-LCD display are also included as are 12-way powered and heated front seats, tyre pressure monitoring, and an 8.0-inch multimedia unit featuring satellite navigation.
You’ll also find DAB+ digital radio, Apple CarPlay, Android Auto, dual-zone climate control, and wireless phone charging on board. Sport versions add a Brembo brake package with four-piston and two-piston rear calipers.
They also get 19-inch alloys wrapped in Michelin Pilot Sport 4 high-performance tyres and a mechanical limited-slip differential, Sport exterior and interior styling elements, and sport instrumentation.
Ultimate versions are upgraded with Nappa leather trim, air ventilated front seats with a 16-way driver’s seat adjustment, a driver position memory system, heated outboard rear seats, a heated steering wheel, and a power-adjustable steering column.
G70 Ultimate also features a head-up display, surround view monitor, adaptive front lighting system, a 15-speaker Lexicon by Harman premium audio system, and a panoramic sunroof.
G70 3.3T variants feature adaptive control suspension, a variable gaer ratio steering rack, and dynamic torque vectoring control. The 2.0T ranges in price up to $69,300 – with the 3.3T variants priced from $72,450 to $79,950 (again plus on-roads).
Prices are fixed and all variants come with an 8-speed automatic transmission.
Joining the G70 in Genesis showrooms is the new G80, the luxurious replacement for the Genesis sedan we’ve seen here before, a car which was hands down the favourite of hire car companies for its limousine like look and feel.
The new version is available in two grades – 3.8 and 3.8 Ultimate – with the option of sport design styling for each. The $68,900 (plus on-roads) G80 3.8 opens the range and features Australian tuned adaptive control suspension and nine airbags.
The Genesis active safety suite is also standard, as is a 9.2-inch HD multimedia system with satellite navigation, 17-speaker Lexicon by Harman premium audio, wireless smartphone charging, LED headlights, seat and steering column adjustment memory.
The $88,900 (plus on-roads) 3.8 Ultimate introduces heightened luxury and additional features, including 19-inch alloy wheels, Nappa leather-appointed interior, heated and ventilated front and outboard rear seats and a heated steering wheel.
It also gets a panoramic glass sunroof, powered soft-close doors, head-up display, power rear seats, suede headlining and pillars, smart key card entry and a 7.0-inch colour TFT-LCD instrument cluster display.
A Sport Design package features interior and exterior styling enhancements for customers seeking a more dynamic look at a cost of $4,000. It’s available in nine exterior colours across the four model grades, as well as three interior trim options.
Genesis also opened its first premium studio today in Sydney, with additional Genesis Studios in Melbourne and Brisbane next year. Situated in the CBD, the new store features a spiral staircase and a spectacular, bespoke large-scale curved LED screen.
The company-owned Genesis Studio, with Australia’s first online build and order, fixed pricing website, forms part of a true omni-channel business model and gives customers the convenience of being able purchase online or in person.
The Genesis Studio experience will be complemented by the Genesis To You program, which will give customers a test drive home-delivery service, a convenient handover delivery for new purchases, and concierge pick-up and delivery for scheduled servicing.