Ducati sets global bike delivery record in Q1

Following on from a successful 2022, Italian bike maker Ducati has set a new delivery benchmark in the first quarter of 2023. A total of 14,725 motorcycles were handed over to customers across the globe, marking a 9 per cent increase year-on-year.

Its biggest success came at home, with 2,717 bikes delivered (a 7 per cent increase on last year), with the United States up a whopping 21 per cent, with 1,677 motorcycles. Germany took out third spot with similar growth to the USA.

“The deliveries achieved in the first quarter of 2023 set a new record for Ducati, with growth in all main markets,” Ducati’s VP of global and after sales, Francesco Milicia said.

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“Our trusted dealers play an important part when it comes to achieving these results. I want to thank them for their commitment to the brand, along with our valuable Ducatisti.”

The Multistrada V4, in all its variants, is still the most successful motorcycle in the Ducati range, with 2,668 examples delivered worldwide over the first three months of 2023, followed by the Monster with 2,005 motorcycles.

The third most appreciated model is the DesertX with 1,442 deliveries, confirming Ducati’s decision to enter the adventure bike segment was the right one. With a presence in more than 90 countries, the Italian brand now boasts 800 dealers worldwide.

There are plans for 55 more, with some of those already open. Among them is the first integrated dealership with car maker and sibling brand Audi in Switzerland, making its home in Volketswil (Zurich) in March.

Claudio Domenicali - Ducati CEO
Claudio Domenicali – Ducati CEO
Andrew Jenkin
Andrew Jenkin
Andrew Jenkin is the ride editor at Exhaust Notes Australia, founding editor of Two Wheel Addicts, a contributor at Bike Review and panel judge for Harley Davidson's Breakout Boss competition. Andrew has a love for anything on two wheels whether that be sports, naked or adventure bikes, with a guilty pleasure for cruisers.


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