AUSTRALIAN ute fans are about to get an exclusive new look BT-50, with Mazda set to launch a boldly redesigned version of the popular model in May, with significant front end changes included.
In its second and most comprehensive update since its launch in 2011, the BT-50 will do away with curving lines to strengthen the ute’s impressive road stance, with the Japanese car maker also lowering the car’s visual centre of gravity.
To achieve this, the outer edges of the bumper have been squared off, and bolder contrasting fog light surrounds and a large trapezoidal lower air intake with a skid plate, have been added too.
Further bolstering its tougher outlook, the grille has adopted strong horizontal lines to straighten out the front of the car, giving the ute a wider and more solid bearing.
Designed and engineered locally, the new look Mazda BT-50 has been made specifically for Australia, in partnership with EGR group, who have been instrumental in bringing Mazda’s vision to life.
Mazda Australia’s Managing Director, Vinesh Bhindi, said the refresh is an important step to take in a highly competitive segment.
“The utility segment is a huge priority in Australia and for Mazda,” he said. “This upgrade gives the BT-50 a stronger and tougher bearing, which we know Australians look for in a ute.”
The BT-50 will also see a range of features and equipment added across model grades. More detail on specific equipment upgrades and pricing will be made available closer to release.