Home Bike News BMW looks to shake up cruiser market with new R 18

BMW looks to shake up cruiser market with new R 18

2020 BMW R 18
2020 BMW R 18

THE BMW R 18. It’s the bike launch that will shake up the cruiser market, a space dominated by Harley-Davidson and Indian Motorcycle. The highly anticipated German challenger pays homage to historic BMW motorcycles.

The new R 18 showcases sleek, classic design with traditionally inspired elements evident throughout its suite of details. BMW Motorrad will enter the premium cruiser segment in style with local introduction of the new bike in quarter three of this year.

When it does land, it will be positioned very competitively, with pricing for the R 18 starting at just $26,890 plus on-roads. An exclusive limited release First Edition will add signature double pin striping paint and chrome, and is priced at $30,190 plus on-roads.

However, as an added bonus, the first back of R 18 First Edition models to land in Australia will also include reverse assist. This will increase the launch price of the special variant every so slightly to $31,690 plus on-roads.

The BMW boxer engine is unmistakably the centrepiece of the new R 18, and in combination with its distinctive ergonomics and contemporary technology, delivers versatility and suitability for everyday riding and relaxed weekend cruising.

The R 18 features BMW’s largest ever two cylinder 1802cc boxer engine, producing 67kW of power and more than 150Nm of torque. An exposed drive-shaft and elaborate rigid double-loop steel tube frame features, drawing inspiration from classic BMW motorcycles.

A rear swing-arm with an enclosed axle drive also features, again a nod to history. Front and rear disc brakes join wire spoke wheels and telescopic forks with sleeves to complete the classic cruiser styling aboard the BMW R 18.

A cantilever suspension strut that includes travel-dependent damping allows for harmonious ergonomics. The combination ensures the bike delivers relaxed riding and optimum control.

On the technology front, there’s key-less ride with remote control activation, and state-of-the-art LED lighting. It combines with a classically designed circular instrument cluster with integrated display and ‘Berlin-Built’ labelling.

It’s just one way the 2020 BMW R 18 demonstrates how classic styling can be blended with modern technology. The simple, powerful aesthetic of the big cruiser can be further enhanced too, with the multiple customisation options.

Like rival Harley-Davidson, the BMW R 18 has access to an extensive range of optional extras, including a vast BMW Motorrad accessories catalogue.

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