Harley-Davidson will celebrate their 120th anniversary in 2023, with the main event a four-day festival in July next year, in Milwaukee. The best part of that is, you could be there, with a return trip for two on offer from the bike maker.
“We invite everyone, riders, non-riders and fans around the world, to join us in Milwaukee next summer for the Harley-Davidson Homecoming, where we will celebrate 120 years of our incredible brand,” Harley-Davidson president and CEO Jochen Zeitz said.
Now on to the competition. Harley-Davidson has launched “The Road to Harley-Davidson Homecoming Challenge”, where riders and non-riders alike, across the world, can participate to earn virtual badges, win daily and monthly prizes and enter a sweepstakes.
The grand prize is a trip to Milwaukee to participate in the Homecoming event. The six month long contest runs in three phrases (each phase lasting two months) and will feature new riding challenges and non-tracked engagements in each phase.
The challenge reflects the rich heritage and impact of Harley-Davidson over the years and mirrors the personal relationship riders have with their cherished bike. It’s all about the brand’s legendary history, while also looking forward to the future.
Phase one of the challenge is dubbed Kickstart the Passion and runs from April 1-May 31 this year, focusing on the beginning of the Harley-Davidson brand in 1903, playing into riders’ first spark with the brand.
The riding challenge in this phase involves a combination of Harley-Davidson app and web activities. To participate, simply download the app from the Apple App Store or Google Play, and track every ride you do.
You can add bonus entries by checking in at Harley-Davidson dealerships too. Visit www.H-D.com/ride and complete weekly and monthly activities. For non-riders, this is your opportunity to be involved and win prizes too.
Through the course of the challenge, miles will go towards a rider’s overall total points on the leader board. Non-tracked engagements help to fill activity gaps between rides, playing an important role in connecting riders on a deeper, emotional level.
In addition to mileage-based riding challenges, there are other chances for riders to collect virtual badges and enter sweepstakes for the chance to win. Full terms and conditions can be found on the Harley-Davidson website link above.
Details on future phases of the challenge will be released at a later date.
Harley-Davidson’s 120th anniversary celebration in Milwaukee sounds like a dream come true for motorcycle enthusiasts! Count me in for an unforgettable experience of history, passion, and the iconic roar of those legendary bikes
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Couldn’t agree more – what a trip and what a ride
Cheers
The Harley-Davidson 120th anniversary in Milwaukee promises an unforgettable celebration for motorcycle enthusiasts. Join us for thrilling rides, live music, and a chance to connect with fellow riders. Don’t miss this historic event, marking over a century of iconic bikes and unforgettable adventures. See you there!
Celebrating Harley-Davidson’s 120th anniversary in Milwaukee is a once-in-a-lifetime experience! It’s incredible to see how this iconic brand has shaped motorcycle culture over the years. The event perfectly captures the essence of Harley’s legacy, and being a part of it feels like joining a global family of passionate riders. Here’s to many more years of freedom on the open road!
Wow, Harley-Davidson’s 120th anniversary in Milwaukee sounds like a fantastic celebration! I love the idea of connecting with fellow riders and soaking in the rich history of such an iconic brand.
What an iconic celebration! Being part of Harley-Davidson’s 120th in Milwaukee must’ve been an unforgettable experience. The energy, the bikes, the history incredible.
The 120th anniversary sounds like an unforgettable event for every Harley fan. Thanks for sharing the details!
Milwaukee is the perfect spot for such a milestone celebration. Hope to make it there someday
It’s an adventure of a lifetime to celebrate Harley-Davidson’s 120th anniversary in Milwaukee! The way that this legendary brand has influenced motorcycling culture throughout the years is astounding. Being a part of the event is like becoming a member of a worldwide family of ardent riders, and it wonderfully embodies Harley’s legacy. Cheers to many more years of traveling freely!